Longchamp Le Pliage Heritage: The new it-bag celebrities are carrying

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Fashion’s it girl Alexa Chung is the face of Longchamp again. It’s her third time. In the Longchamp ad, Alexa dresses in minimalist pieces while carrying the The Longchamp Le Pliage Héritage. An It bag for an It girl! We also loved watching Brit girl Alexa in the commercial, playing with many different colours of the bag video (and speaking French like the fashion connoisseur she is. Scroll to the end for that). But Alexa is not the only one seen toting the Le Pliage Heritage.

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From left: Katie Holmes, Alessandra Ambrosio, Russian fashionista Elena Perminova and Alexa Chung are all carrying the Longchamp Le Pliage Heritage.

Celebrities like Katie Holmes, Alessandra Ambrosio, and Russian fashionista Elena Perminova have all been seen carrying the Longchamp Le Pliage Heritage. It’s a distinctive and practical bag, with a removable shoulder strap. The bag comes with one cellphone pocket on front, one back zippered pocket and one key attachment, perfect for the busy girl. You’ve seen how the slouchy version of Longchamp Le Pliage take over the world. Well, you’ll see the new, structured leather Heritage do that once again.

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Watch the behind-the-scenes of Longchamp Le Pliage Heritage ad featuring Alexa Chung.

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